Lytro planning “breakthroughs” in 2014

Jordan O'Brien
August 12, 2013

Lytro has only just brought its revolutionary light field camera to UK markets, but that hasn’t stopped it from planning some exciting new things which it plans on showing next year.

Speaking to the SF Gate, Lytro’s new CEO Jason Rosenthal, said that the company was set to breakout of its lull in innovation since its 2012 product announcement, with some “breakthrough” products.

He said: “We have a packed product roadmap for next year, we’ll introduce multiple what I think are just breakthrough products.”

What these products will include remains to be seen — it could be a new version of the light-field camera that made it so successful, or a cheaper model or anything.

What we do know is that the company is hoping to be “the new software and hardware stack for everything with a lens and sensor.”

Whilst the current generation Lytro is incapable of doing video, that may soon change, with Margit Wennmachers, a partner at Venture Capital firm Andreessen Horowitz, which backed Lytro with some $50 million in funding, providing some hints as to what the new products will include — such as video support.

About the Author

Jordan O'Brien

Technology Journalist with an unhealthy obsession with trains and American TV. Attempts satire far too often. (+44) 020 7324 3502

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