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HTC 10 has positive impact on May profits

Thomas Wellburn
June 6, 2016

HTC today released their monthly revenue figures which show a peak compared with the previous four months.

The smartphone manufacturer reported May profits of NT$6.75 billion, up NT$1 billion over the previous month and NT$2.61 billion the month before last. This is a solid result from HTC, as their last report which recorded profit figures in the NT$6 billion range was way back in January. It’s still a long way from last May however, with a 37.4 percent drop year-on-year showing there’s still plenty of work to be done.

The company has been openly struggling for quite some time, with profits dropping by a staggering 80% ahead of the HTC 10 launch. This newest report shows that the new flagship device has been a moderate success, though the company now needs to shift focus to China if it wants to sell more handsets.

With only 251 units sold in its first eleven days on sale and a lukewarm reception, HTC is still struggling to gain adopters within the Asian market. This is in part because the company chose to swap out the flagship Qualcomm Snapdragon 820 for the mid-level 652, seemingly in an attempt to make the device more affordable. Problem is, there’s a bunch of Chinese OEM devices that can picked up for about the same money with better specifications, so it was hardly a great idea.

The company stocks have jumped roughly two points this morning since the reveal of the May figures, but are still down 2.48% over the previous year. Still, it’s a glimmer of hope for a company balancing on the edge.

For more on HTC, visit What Mobile’s dedicated HTC page

 

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