Asus plans to launch sub-$100 Android Wear device that could be the thinnest smartwatch ever

Saqib Shah
June 27, 2014

Taiwanese manufacturer Asus, predominantly known for its computers, has revealed pricing and specs info for its upcoming smartwatch – and it sounds appealingly competitive.

A source familiar with the company has told TechCrunch that Asus will launch an Android Wear device in September of this year.

The smartwatch will come packing an AMOLED display and a price that will be lower than the current crop of wearables.

In fact, it is rumoured that the smartwatch will likely cost between $99 and $149 when it launches. That means that it could end up costing up to half the price of the Samsung Gear Live ($199/ £169) and over a hundred dollars cheaper than the LG G Watch ($229/ £159) – both of which are currently available to pre-order on the Google Play store.

Additionally, notable internet leaker @evleaks has stated that the device is nicknamed ‘Robin’ and will be the thinnest in its category. If true, the latter is a smart move by Asus as most smartwatches are – in our opinion – far too bulky at this stage.

Asus has previously discussed including gesture controls on its smartwatch and has claimed that it avoided unveiling the product in time for Google’s I/O event because it didn’t want to “rush” it.


About the Author

Saqib Shah

Tech/gaming journalist for What Mobile magazine and website. Interests include film, digital media and foreign affairs.

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