Apple and Disney at loggerheads over TV service?

Ben Rayner
April 9, 2015

Are Apple and Disney at loggerheads over their new TV service?

Rumours have been flying around for some time now that Apple are looking to create their own TV streaming service. Rumours that were somewhat inflated once it became clear that HBO GO, a new subscription service that lets you watch all the channels programs with simply an Apple TV, was to be exclusive to the tech giant.

Now, a new report claims that Apple and Disney are currently disputing over which channels will be included in Apples TV streaming service.

According to a report from The Street, the dispute is focused around what Disney owned channels Apple would support, it seems Disney are keen for Apple to incorporate  ‘most, if not all’ of its channels while Apple it seems would rather limit the amount of channels it takes on board, presumably to keep the services price down.

Disney has made it clear that it wants to drive the strongest deal it can get,” a person alleged to have knowledge of the matter was reported as saying.

Apple clearly wants to strike the best deal possible as it considers several of the company’s TV properties ‘essential’, more so among young families and the younger generation in general who would be more willing to cut all ties with traditional broadcast television.

Its more than likely that Apple will announce all of its plans and partners for their video streaming service in June, during the next WWDC with the report hinting at an initial launch of 25 channels at a cost of roughly £20-£27. With that in mind, it’s a safe bet that we may well see a complete revamp of the Apple TV as well.


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