After years of rumours, Amazon will finally launch its first smartphone within the next three to six months.
So says KGI Securities analyst Ming-Chi Kuo, whose known for his spot-on Apple and Samsung research, which is regarded as the most accurate in the world among analysts. And now his sights are set on Amazon as well.
The analyst believes that Amazon’s upcoming smartphone will feature six cameras, including one primary rear camera as well as a standard front-facing camera for video chats. The device is also said to have a special system of four additional cameras that will be used for gesture controls.
Kuo stated the following to website BGR: “Given the highly competitive smartphone market, Amazon will have to provide users with a unique experience to differentiate its phone from other brands. It would do this by integrating the smartphone with its own services such as e-commerce.”
“If Amazon’s smartphone is a hit, we would expect shipments to grow significantly due to the hardware features and business model. At the current stage, when market acceptance is unclear, we preliminarily forecast shipments of 300-600k units in 2Q14 and 2-3 million units in 2014.”
In terms of specs, Kuo says the Amazon phone will feature a Qualcomm Snapdragon 801 processor, a 4.7-inch display with a pixel density of between 300 and 320 ppi, a plastic housing, a 13-megapixel main camera supplied by Sony, secondary cameras supplied by Primax, and a battery sized between 2,000 and 2,400 mAh.
“While Amazon’s smartphone is at the experimental stage, we think its hardware features and business model may have the potential to garner a positive market reaction, fuelling robust sales growth,” Kuo concluded.
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