Survey reveals: Customers want the latest tech – but only from brands they know
According to research conducted by Tappable, A UK mobile app development agency, UK mobile phone consumers are all about the brand name. 66% of consumers opted for well-known brands meaning new tech companies could find it difficult to infiltrate the market and grab their target customer’s attention. Although 63% of people questioned for the study […]
Opinion - Dave Clough
December 7, 2018